CrossFit shutters Facebook, Instagram accounts

Over at there is a good article about the most recent hickup with the online presence of CrossFit at Facebook and Instagram. Read the full article here.

Here’s what I consider the most important point:

All activity on CrossFit, Inc.’s Facebook and Instagram accounts is suspended as of May 24, 2019, as CrossFit investigates the circumstances pertaining to Facebook’s deletion of the Banting7DayMealPlan and other well-known public complaints about the social-media company that may adversely impact the security and privacy of our global CrossFit community.

The business practice of Facebook is not new and nobody should be surprised by sudden deletions of accounts, the overreaching data-sharing with partners and the evermore aggressive colleciton of data. Looks like a certain threshold was reached and Glassman decided in a spur of a moment to deactivate the official Instagram and Facebook accounts.

Armen Hammer has a video up too:

In a time where social media is a major way to build a brand, this is a strange move. But considering the history of CrossFit and how news about the company were shared in the past, this is not so suprising anymore. It still is surprising that a company and brand which builds on community can not get to a point where it’s transparent to affiliates (and all members of the community) what is happening next.

If you spot a mistake or if you feel like one of the points need more clarification, make sure to get in contact.

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